About Us

About Ludic


Today’s high end audio provides some unique products, but the prices are sometimes not of this world. We thought; why not make affordable products, without losing high quality? Two Dutch brothers decided to start the company Ludic Audio. The goal was to set up a business that is able to deliver cables to people like themselves – a price-conscience Hi-Fi enthusiast. By doing our manufacturing by a well known big manufacturer, Ludic Audio cuts a lot of costs and therefore saves at the end of the chain a lot of money for the consumer. This way, Ludic Audio provides outstanding value for money. Check out our pricelist:

Through 30 years of combined experience and extensive product testing, Ludic Audio believes that we’re qualified to state that we know how to develop products with the right compromises, in order to bring premium quality products directly to you at the lowest possible price.

With the launch of the website www.ludic-audio.com, we introduced first our new cable series: The entry Hera series and the more exclusive Magica series. This was later expanded with our already renowned Aesir series, of which some reviewers rate our powercord the best on the market. Due to the market conditions in 2020 and our distribution work for a number of well-known brands being a bit quieter at times, we decided to really expand the Ludic brand. Since then, all record player accessories have been added, the range of netfilters and a first step in the expansion of our cables in the form of the Orpheus series… And there is more to come…

Aesir series

The result of years of experience to achieve a high-quality staircase product at a price-quality level, finished with a Carbon connector. Manufactured with the revolutionary UP-OCC copper Drawn® with the patented OCC, which allows to obtain high purity copper single crystal structure in one direction.

The purity of copper is higher than 99.997%. Cryogenic monocrystalline treatment, this particular process at a temperature of -196 ° C, provides excellent conductivity and increases the flow of electrons.


Hera series

The Hera series is our entry-level cables, which is designed to give you a huge step up from the conventional standard cables you will find in the box of your electronic equipment. The Hera series features better conductivity and well-known technologies such as multiple shielding, high-grade isolation and connectors, therefore giving you a big upgrade on your audio/visual system at home, at very low costs.

Magica series

The goal was very clear from the beginning. With the Magica series,we wanted to change how much people can expect to get for their money at the lowest possible price. With Magica, we wanted to take it a step further regarding the quality.

We wanted to have a cable series that was going to be focused directly to the High-End audio enthusiasts, and still have a price-point that is far more realistic.

So we took it a bit further regarding materials used in the Hera series and are featuring among others, the purest copper conductors and our low capacity High-Density Triple-Layer Shielding isolation technology.

There has been spent nearly two years of searching for the right cable manufacturer and we collaborate to design cables that are truly inspiring regarding finish and sound quality. If you always dreamt of High End cables between your components, but never wanted to pay the premium price, this is your chance.

Furniture and Turntable Accessoires series

In the summer of 2020 we took up the idea to make a giant leap with our range of products. After intensive consultation and manufacturing products which we disapproved, we are now launching our range of audio furniture as well as an entire range of record player accessories in the fall of 2020. These new series, as well as the cable series, will be further expanded with fantastic products in the coming months as well through 2021. We are very busy at the drawing board with the new designs.

Overall we believe we have a better product in price quality, but as always with Ludic Audio, don’t take our word for it, ultimately we invite you to judge yourself.